IceCaps launch IceCaps Care Foundation
Danny Williams, President and CEO of the St. John’s IceCaps, today officially announced the establishment of the IceCaps Cares Foundation; the charitable arm of the American Hockey League’s newest team, the St. John’s IceCaps.
Mr. Williams was joined at the announcement by IceCaps Chief Operating Officer Glenn Stanford and Trevor Murphy, the club’s Director of Community Partnerships.
IceCaps Care was created as a way to give back to the community and the people who support the team. The main goal of the foundation is to be recognized as an dedicated community partner that provides financial assistance to charitable organizations throughout Newfoundland and Labrador.
“For me and our entire organization, bringing professional hockey back to this province was about more than just putting a great team out there for fans to enjoy,” said Mr. Williams. “My vision for the IceCaps has always been to have a team that is competitive and energetic on the ice, and equally committed to giving back to our community off the ice.”
IceCaps Care will also work in partnership with the Williams Family Foundation to distribute foundation revenues to various local charities. The Williams Family Foundation was created several years ago and places priority on assisting children facing health challenges; however, IceCaps Care will also support selected other charities with a broader focus. The partnership will allow IceCaps Care to broaden its scope and provide assistance to groups or individuals not included in the IceCaps Care mandate.
“IceCaps Care will be the vehicle through which the players will stand out as mentors to young people; and it will allow us to give back to the community in very tangible and meaningful ways,” Mr. Williams said. “We have been blessed with extraordinary support from fans and the corporate community alike, and it is so important that we also give back. Our province has a national reputation for our charitable efforts, and our team will proudly follow in this tradition with IceCaps Care. ”
Through IceCaps Care, the foundation will raise funds for various educational and literary programs, as well provide support to various charitable organizations. These funds will be raised primarily through the sale of 50/50 tickets during IceCaps home games, as well as an annual golf tournament and other fundraising initiatives.
The IceCaps Care logo was also unveiled today and is a graphic representation of a pair of child’s hockey skates hanging from a heart. This logo captures the essence of the foundation, reflecting both the team’s commitment to children’s and other worthy causes, and also the deep love of hockey by fans young and old alike.
“We are more than a hockey team,” said Chief Operating Officer and AHL Governor Glenn Stanford. “We want to be players in the community and ensure that we support the people who are supporting us.”
IceCaps Care will have a board of directors, which is currently being assembled. That board will review applications to be selected as charity partners.
Charitable organizations wishing to be involved with the foundation’s work or to become a charity partner can proceed through the application process, which will put them in touch with Trevor Murphy, Director of Community Partnerships.
“We will accept applications immediately from interested charitable groups,” Murphy said. “Application forms are available on our website – stjohnsicecaps.com – and can be directed to the foundation through our main office.”